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In this episode of The Social Dentist, Dr. Yazdan focuses on a common thing she hears from people when they say social media isn’t working for them – “I need more followers.” Dr. Yazdan wants you to know that you don’t need a large following to have a successful social media campaign for our business.
Dr. Yazdan gives some tough love regarding your following and how you are serving them. She points out that it’s not about the number of followers you have, it’s about how many clients you are gaining. She wants you to focus on the people already in your community and focus on converting your current followers to clients, and she gives you ideas on how to do that.
If you’ve signed up for Dr. Yazdan’s Grow with the Gram program, everything is broken down in detail. Dr. Yazdan goes into some specifics here for those not yet enrolled. She wants us to use good photos and tells us why that’s important. Dr. Yazdan tells us why we need to be authentic in our social media postings. Dr. Yazdan takes it back to identifying your ideal patient and focusing on creating content for that person; she shows us why that strategy works so well. She tells us we need to show up consistently and uses an effective analogy to make this point. She explains how collaborating with others can be beneficial, when done right.
Dr. Yazdan wants you to have a successful social media strategy for your business, so she put together a Masterclass to help you. Sign up below.
Grow With The Gram – https://growwiththegram.com/
Free Masterclass – dryazdan.com/masterclass
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The Social Dentist, Episode 21: The Importance of Engagement – https://dryazdan.com/podcasts/