In this episode of The Social Dentist, Dr. Desiree Yazdan is talking to Dr. Rebecca Hopkins, one of her coaching clients. Dr. Yazdan is interviewing Dr. Hopkins, a chiropractor who uses Instagram for her business, The Wellness Practice, and helps other chiropractors do the same. So, it’s Dr. Yazdan talking to the Dr. Yazdan of the chiropractic world.
Dr. Hopkins starts by sharing her journey to success through Instagram, after moving to a new country and having to start from seemingly nothing. Dr. Yazdan asks Dr. Hopkins questions that speak to common pain points, like staying committed and consistent. Listen at 7:10 for Dr. Hopkins’ reasoning on why having a small following is a good thing.
Dr. Hopkins reveals exactly how many patients she actually gets each month from Instagram. She’s made a blueprint for how she found success and now she’s helping other chiropractors do the same. Dr. Hopkins is motivational in her approach and it comes through in this interview.
Listen at the 20:00 mark for what may be the most valuable five minutes for healthcare professionals on social media. Dr. Hopkins has advice on changing your perspective to better serve your ideal patients.
Toward the end of this episode Dr. Yazdan & Dr. Hopkins share their personal stories on getting their first clients from Instagram. This is a fun listen full of value for healthcare professionals.
Learn more about Dr. Rebecca and what she has to offer by visiting her IG: @thechiropracticguru
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