Episode 10 – How To Beat The Instagram Algorithm
In this episode of The Social Dentist, Dr. Desiree Yazdan is helping us overcome the Instagram algorithm. For those of you who don’t know about “the algorithm” Dr. Yazdan explains what it is and what it means for your posts. There are several strategies for beating the Instagram algorithm, but it this episode, Dr, Yazdan is focusing on just one approach. Dr. Yazdan’s method for getting over the Instagram algorithm is not the typical advice for dealing with a perceived problem or roadblock.
Instead of focusing on overcoming the algorithm, focus on making real, valuable connections. Dr. Yazdan gives us specific ways we can focus on making one-on-one connections that will grow a loyal following, instead of worrying about reaching the masses. Sending a DM may feel awkward, but Dr. Yazdan has tips to normalize direct messaging and suggestions for effective messaging. Through giving real-world examples of what not to do and providing context for the goal, Dr. Yazdan makes DMing more approachable and worthwhile. Her personal story of how to effectively use DMs is impactful and proves this strategy works.
Dr. Yazdan put together a hashtag strategy guide to help you attract your next 100 followers, which can be downloaded from the links below. Once you get those next 100 followers, engage with them based on this advice from Dr. Yazdan and send her a DM to let her know how it’s working for you.
Links Mentioned in Episode 10:
Free Hashtag Strategy Worksheet
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Follow Dr. Yazdan on Instagram